Izumi Shad Alive is a realistic swim bait created by fishing experts in cooperation with IZUMI’s engineers and lure designers.  After several years of hard work and numerous world-wide field-tests, we have worked out the perfect bait which responds to the requirements of European anglers.  Izumi Shad Alive is available in three versions: floating, slow sinking and fast sinking. A wide selection of weights and dimensions makes it irresistible for main predator species like pike, zander, perch, chub and trout.  Shad Alive is equipped with tungsten weights which are located in specially designed chambers.  Precise weight adjustment assures incredibly stable performance even when folded over the line or wire leader.  Due to its perfect design and weight system all main techniques and animations can be applied with Shad Alive, from extremely slow to fast and aggressive retrieve, as well as any type of twitching and jerking style imitating the injured fry.